Part 2 of 2 showing the presentation made by Jules Urbach at AMD's Cinema 2.0 event in New York City on August 11, 2008. Mr. Urbach explains the multiple technologies that promise to usher in a new era combining 3D photorealism, cinematic immersion and video game interactivity made possible in part by AMD graphics processing power and the ATI Radeon(TM) 4870 graphics processor that can deliver more than 1 teraFLOP of compute power on a single chip.

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Part 1 of 2 showing the presentation made by Jules Urbach at AMD's Cinema 2.0 event in New York City on August 11, 2008. Mr. Urbach explains the multiple technologies that promise to usher in a new era combining 3D photorealism, cinematic immersion and video game interactivity made possible in part by AMD graphics processing power and the ATI Radeon(TM) 4870 graphics processor that can deliver more than 1 teraFLOP of compute power on a single chip.

Tags: AMD ATI cinema 2.0 Lightstage Radeon Intel Nvidia Nigel Dessau Charlie Boswell Jules Urbach Image Metrics Ruby Emily pho

At New York's Marquee Club on August 11, 2008, AMD demonstrated new technologies that promise to forever fuse 3D photorealism, cinematic immersion and video game interactivity while altering the landscape of how content creators and their audiences interact with digital media. The New Era of Cinema 2.0 begins. Realtime rendering of compute-intensive photorealistic 3D graphics that make Cinmea 2.0 a reality is made possible in part by the ATI Radeon(TM) 4870 graphics processor by AMD that is capable of delivering more than 1 teraFLOP of render power on a single chip.

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New Ruby demo from AMD shows off photo realistic rendering of 100% computer-generated city street scene.

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AMD shows balanced gaming platform with GRID. Both configs has 2x ATI Radeon 4870 BUT AMD system has Phenom X4 9950 at 2.6Ghz and 790GX chipset while Intel has QX 9650 at 3.0Ghz and X48 chipset. AMD system components are $900 less than Intel.

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AMD 'Puma' notebook platform scolds the competition's poor quality.

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Following AMD's Cinema 2.0 event in San Francisco, Jules Urbach demonstrates some follow-up technology that was unreleased. He introduces LightStage, a unique technology that brings an even higher level of realism to digital content creation.

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This is NOT film. Watch a realtime render of a scene that was created entirely in a virtual environment - made possible with the processing power ATI RV770-codenamed graphics cards and AMD Phenom X4 processors.

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Rendered in real-time and interactive, this is a brief video from the first Cinema 2.0 demo - rendered by a single PC equipped with two "RV770" codenamed graphics cards powered by an AMD Phenom™ X4 9850 Processor and AMD 790FX Chipset.

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The first in a series of 6 videos highlighting concepts covered in the Software Optimization Guide for AMD Family 10h Processors, focusing on key recommendations and providing examples to improve application performance. To see all 6 videos logon to: http://tinyurl.com/54bnqf

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Check out a sneak peek of ATI's familiar femme fatale, Ruby, from AMD's Cinema 2.0 event in San Francisco. This ultra real clip shows how AMD Phenom processors and ATI Radeon graphics technology can produce amazingly real virtual images; the processing power from AMD actually allows realtime rendering and interaction with scenes.

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A realtime render of a scene that was created entirely in a virtual environment - amazing realism made possible with the processing power of AMD Phenom processors and ATI Radeon graphics. This demonstation is from AMD's Cinema 2.0 event in San Francisco.

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With AMD Phenom processors, ATI Radeon graphics technology and Samsung HD displays, new possibilities are coming to fruition. With 3D glasses, gaming is taken to another level of interactivity when displayed at AMD's Cinema 2.0 event in San Francisco.

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Gigabyte does Spider

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TG Daily's Theo Valich speaks

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Pat finds new innovation in Taipei

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AMD's Jacky Wong shows the ATI XGP, an external GPU, at Computex, running four separate monitors from one PC.

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Pat Moorhead shares some thoughts about Computex at the end of Day 3.

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Pat Moorhead interviewed by Jake Ludington of Gear Live at Computex talking about thh new AMD Puma notebook platform.

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2 to 3x improvement based on improvements from 690g to 780g using 3DMark 06 benchmark

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